Jubilee Party Denies Using Dirty Tricks to Win 2017 Elections

President Kenyatta’s Jubilee Party has responded to allegations that it employed dirty tricks to win the 2017 presidential elections.

While denying that they used dirty tricks, Jubilee secretary-general Raphael Tuju said the ruling party has no apologies over how it conducted its 2017 presidential campaigns.

“Most serious campaigns hire consultants and experts to bridge capacity gaps that they may have. We have nothing to apologize for,” Tuju told Daily Nation.

The governing party is accused of hiring the United Kingdom data mining company, Strategic Communications Laboratories, Cambridge Analytica’s parent company, to use dirty tricks against its opponents.

Cambridge Analytica former managing director, Mark Turnbull, told CNBC that the company meddled with Kenya’s last general elections. He said the company rebranded the entire Jubilee party twice, drafted their manifesto, and conducted two rounds of 50,000 (participant) surveys.

Last year, Cambridge Analytica top officials were filmed boasting of dirty tricks and influencing elections across the world, including Kenya.

An undercover Channel 4 News investigation exposed the officials bragging about smear campaigns, bribing politicians and seeding “unattributable, untraceable” propaganda via the internet to sway campaigns.