Skip to main content
Home

Main navigation

  • Home
  • DIASPORA
  • IMMIGRATION
  • KENYA
  • BLOGS
  • REAL ESTATE
  • OBITUARIES
  • EVENTS
  • CLASSIFIEDS
  • OTHER
    • COMMUNITY MEETINGS
    • CONFERENCES/OTHER EVENTS
    • FUNDRAISINGS
    • PRE-WEDDINGS
  • CONTACT

Main navigation

  • Home
  • DIASPORA
  • IMMIGRATION
  • KENYA
  • BLOGS
  • REAL ESTATE
  • OBITUARIES
  • EVENTS
  • CLASSIFIEDS
  • OTHER
  • CONTACT
Enter the terms you wish to search for.
Death Announcement: Ongeri Justice Michieka of Greenbelt, Maryland
Registration for DV-2025 (US Green Card Lottery) Expected to Begin in the First Week of October, 2023
US Green Card Lottery Registration Period for DV-2025 Begins October 4, 2023
Previous Pause Next

Categories

  • KENYA NEWS
  • DIASPORA NEWS
  • IMMIGRATION NEWS
  • BUSINESS NEWS
  • REAL ESTATE NEWS
  • OBITUARIES
  • WORLD NEWS
  • SPORTS NEWS
  • EVENTS
  • CLASSIFIEDS
  • ENTERTAINMENT NEWS
  • LIFESTYLE NEWS
  • FUNDRAISINGS
  • MEETINGS
  • ‹
  • ›
11 /business-news.php BUSINESS NEWS

Kenya's Equity Group Ranked Fourth Strongest Banking Brand Globally

By John Wanjohi Tue, 03/21/2023 @ 01:05pm 439 views 6 comments
Kenya's Equity Group Ranked Fourth Strongest Banking Brand Globally

Comment 6
  • Add new comment
  • 439 views

Kenya’s Equity Group has been ranked among the strongest banking brands globally.

Equity jumped one place to fourth position in the World’s Top 10 Strongest Banking Brands, according to the 2023 Brand Finance’s Brand Strength and Brand Value rankings.

The Kenyan financial services company achieved a Brand Strength Index score of 92.4 out of 100 and an elite AAA+ brand strength rating, marking a 1.6 points BSI improvement on its 2022 debut ranking.

This is Equity’s second consecutive appearance in the Brand Finance Banking 500 rankings.

The lender also climbed 47 places in its brand value ranking to position 291 compared to 338 last year after recording significant growth in brand value to USD531.7 million USD338 million in 2022.

“We are delighted to see that Equity has once again been recognized as one of the strongest banking brands in the world by Brand Finance.”

“We are excited that 4 of the top 10 banks are from the African continent and that in a span of 1 year the Bank’s brand value has ascended by 37% and improved its ranking inching one step closer to position 1 globally,” Equity CEO James Mwangi said.

Declan Ahern, Director of Brand Finance, said the rise of mobile banking is among the key factors that have made lenders across the globe recover significantly post-COVID-19.

“There has been an improvement in digital banking services, government stimulus measures have been relatively successful, and the rise of mobile banking and online platforms have contributed to the sector’s positive performance,” he said.

Every year, Brand Finance ranks the 5,000 biggest brands in the globe from all sectors as well as countries.

The brand valuation consultancy defines brand value as the net economic benefit that a brand owner would achieve by licensing the brand in the open market.

It defines brand strength as the efficacy of a brand’s performance on intangible measures relative to its competitors.

Comments

Juju

Tue, 03/21/2023 @ 04:14pm

  • Reply

That makes zero sense!!!

Kui

Wed, 03/22/2023 @ 06:40pm

In reply to That makes zero sense!!! by Juju

  • Reply

To you it doesn’t

Thicwo Hakiri

Wed, 03/22/2023 @ 11:58pm

In reply to To you it doesn’t by Kui

  • Reply

How does it make sense to you madam?

Juju

Thu, 03/23/2023 @ 01:11pm

In reply to How does it make sense to… by Thicwo Hakiri

  • Reply

Kui is just high on something

Thicwo Hakiri

Tue, 03/21/2023 @ 05:55pm

  • Reply

Hallelujah!
But wait…by who?
Chase, BOA, PNC, wells fargo didn’t make? Wow
HO 😊 well, go equity go!

Mapengo

Wed, 03/22/2023 @ 03:17am

  • Reply

A meaningless award but congrats

Add new comment

The content of this field is kept private and will not be shown publicly.
About text formats
Mwakilishi.com